Monthly Archives: October 2009
We presented the proposal for a .hotel top-level domain to a larger audience within the global Internet community (photo) at the 36. meeting of ICANN, the organization that manages domain names and IP numbers, in Seoul. Johannes Lenz-Hawliczek presented .hotel at the ICANN public forum to the ICANN Board of Directors. The audience applauded the idea of having a .hotel TLD and the Chair of the ICANN Board of Directors, Peter Dengate Thrush, welcomed .hotel with the words “sounds like another very exciting idea coming forward”.
We also discussed .hotel with trademark lawyers who work for large hotel chains and explained which rights protection mechanisms we will introduce to protect trademark owners like HILTON, MARRIOTT or HYATT. For .hotel domain names a phased introduction is foreseen which allows owners of intellectual property rights a preferred registration of their names before the open registration for members of the global hotel industry community starts.
We did some research on the websites of leading OTAs like Expedia, Hotel.de or Booking.com to figure out what are the most frequent search terms and phrases for the hotel online booking business. Here are the results:
hotel booking, hotel reservation, hotel bookings, hotel reservations, hotel offers, hotel discounts, cheap hotels rates, lowest hotel rates, business hotels, corporate hotels, room reservations, room bookings, worldwide, international, england, uk, ireland, us, luxury, pet friendly, romantic hotels, budget, discount, hotel deals, luxury hotels, cheap hotels, B&B, 5 star hotels, hotel reviews, hotel descriptions, hotel maps, hotel photos, travel, hotels, hotel, vacations, resort, cheap hotels, motel reservations, discount hotel reservation, discount hotel rooms, cheap hotel, hotel rates, discount hotel, hotel rooms, best hotel prices, boutique, design, wellness, spa, lodging, accommodation, special offers, packages, specials, weekend breaks, city breaks, deals, budget, cheap, discount, savings, destinations worldwide, ?????? ?? ?????, hotel?, hoteller, hotelli, ????????? ???????????, hôteliers, d’alberghi, Viesn?cu, Viešbu?io, Szállodai éttermi, lukanda, hotels, Hotele, Hotelierske, Hotelske, …
Due to the lastest adjustments in ICANN‘s timeline the publication of the final applicant guidebook has slipped from December 2009 to early 2010, consecutively the application window is expected to be within the 2. quarter of 2010. By this the .hotel domain names may become available in a best case in early 2011, in a more likely case in mid 2011.