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OTA Market Shares in Germany 2009

According to the German Hotel Association IHA (www.hotellerie.de) the two leading German hotel booking portals HRS.de and Hotel.de count for about 60% of the market of Online Travel Agents (OTAs) with in the German OTA market in 2009.

Provisions payed by hotels for hotel room bookings via the German OTAs range between around 8 up to 30%.

The hotel domain .hotel may help hotel to become more independend from the OTAs by better search engine rankings and more direct type-in by short, simple and descriptive domain names like www.one-and-only.hotel.